Persona: Ávila Cabrera, José Javier
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jjavilacabrera@flog.uned.es
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0000-0001-5338-3584
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Ávila Cabrera
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José Javier
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Publicación Reverse subtitling in the ESP class to improve written skills in English: addressing international students' needs(European Association for Studies in Screen Translation (ESIST), 2021-03-30) Ávila Cabrera, José JavierThe improvement of foreign language (L2) skills is of paramount importance in the university context, and a considerable number of students lack linguistic proficiency in their oral and written communication skills. This lack of proficiency needs to be properly addressed and methodologies employed in order to help students improve such skills. There are many cases in which international students, whose cultural background is either European or Asian, need to improve their oral and written production in English as an L2. This paper presents a study conducted at the Universidad Complutense de Madrid throughout the 2017–2018 academic year, in which a number of undergraduate students enrolled in English for Specific Purposes (ESP) used reverse subtitling, from Spanish or Chinese into English, as a learning tool. The main focus of this case study was to enable students to improve their written skills in English through the combined use of Business English and reverse subtitling in accordance with the course content and expectations. A mixed method was used in order to gather and evaluate quantitative and qualitative data. This study therefore aims to bring to the fore the potential of using reverse subtitling in the ESP class.Publicación Incalcaterra-Mcloughlin,Laura;Lertola,Jennifer And Talaván,Noa.Audiovisual Translation In Applied Linguistics.Amsterdam/Philadelphia,John Benjamins Publishing Company,2020,207pp.,ISBN978-90-272-0755-5(Universidad de Córdoba, 2021-04-21) Ávila Cabrera, José JavierPublicación Bolaños García-Escribano, Alejandro (2025). Practices, Education and Technology in Audiovisual Translation(ZHAW, 2025-07-30) Ávila Cabrera, José JavierPublicación Creating collaborative subtitling communities to increase access to audiovisual materials in academia(Taylor & Francis, 2021-02-15) Talaván Zanón, Noa; Ávila Cabrera, José Javier; Taylor & FrancisThis article presents the SONAR project (Subtitulación sOcial para proporcioNar Accesibilidad audiovisual en la univeRsidad [SOcial subtitliNg to provide Audiovisual accessibility at the univeRsity]). Conducted to assess the validity of the creation of social subtitling networks, its ultimate goal is to better understand the role that social subtitling, as a non-professional translation activity, can play in increasing access to audiovisual materials in academic environments. Following a task-based approach, 55 students from a translation module taught in the third year of the Degree in English Studies at the UNED worked online for two months and subtitled 82 videos, which had been selected from the audiovisual repository of the institution. The impact of this practice on the students’ general translation and foreign language competences as well as the participants’ degree of motivation for future related practice were quantitatively and qualitatively analysed. The results obtained from the experience are an encouraging starting point for the creation of similar collaborative subtitling experiences in higher education environments and confirm the potential impact of such a novel teaching approach.Publicación Once Upon a Time in Hollywood: Analysis of dubbed and subtitled insults into European Spanish(Elsevier, 2023-11) Ávila Cabrera, José JavierThe treatment of insults eunderstood as words within offensive language whose function is hurting the addressee's feelings ( Avila-Cabrera, 2016)e in audiovisual translation (AVT) always poses a challenge to audiovisual translators: because of the semantic/pragmatic load these terms have in the source text (ST), the effect caused in the target text (TT) and culture, and because of the difficulty in transferring them in an idiomatic way. Certain formulas do not always maintain the effect that some words have in the ST. In addition, the translation techniques used may not even be faithful to the original dialogue exchanges. This paper aims to analyse all the insults uttered in Once Upon a Time in Hollywood (Tarantino, 2019), and in its dubbed and subtitled versions into European Spanish. In order to do so, I will pay particular attention to the speaker's intention (Grice, 1969), whether the insults found in the ST can be viewed as examples of friendly banter or whether, by contrast, the speaker's intention was offending. Avila-Cabrera's (2023) taxonomy of translation techniques will be used to delve into the manner in which insults were translated to the TT to determine whether or not the semantic/pragmatic load of these terms is transferred (being toned up, maintained or toned down) or not (being neutralised or omitted). The point of departure of this case study resorts to the initial hypothesis that dubbing transfers more insults into European Spanish than subtitling due to the technical features of the former. The aims of the study are: to determine (1) how faithful the dubbed and subtitled version insults were towards the ST, that is, whether or not the load of the insults is transferred to the TT and to what degree; (2) which AVT mode transfers the greatest number of insults to the TT; (3) if the insults transferred had the intention of offending or not; and (4) if the insults tend to foreignisation or domestication. In order to do so, a multidisciplinary methodology will be used based on a descriptive translation studies (DTS) and pragmatics approach.Publicación The project SubESPSKills: Subtitling tasks for students of Business English to improve written production skills(Elsevier, 2021-07) Ávila Cabrera, José Javier; Corral Esteban, Avelino; https://orcid.org/0000-0002-3017-4509This study accounts for the results obtained from a teaching innovation project called SubESPSKills (Subtitling tasks in the English for Specific Purposes class to improve written production skills) with a control and experimental group of undergraduates taking a course on Business English. The study was conducted during the 2018–2019 academic year at the Universidad Complutense de Madrid, Spain. Among our main goals was the improvement of writing production skills in the English for Specific Purposes class. In order to do so, reverse subtitling was used as an audiovisual translation tool to enhance participants’ written skills in a course of Business English (Degree in Commerce). With the aim of using reverse subtitling as a tool for the practice of writing in English as a foreign language, the participants were required to submit a number of activities of written production on topics related to business and commerce. Additionally, they had to subtitle two videos from Spanish/Chinese into English, related to the aforementioned area of knowledge. Subsequently, a mixed method was followed since quantitative and qualitative data were gathered and analysed. The results presented here aim to prove the potential of active reverse subtitling as a tool for foreign language learning.Publicación The OffTaTled project: OFFensive and TAboo Exchanges SubtiTLED by online university students(Universidad de Alcalá, 2018-04-17) Ávila Cabrera, José Javier; Rodríguez Arancón, PilarThe OFFTATLED Project: OFFensive and TAboo Exchanges SubtiTLED by Online University Students. Every culture has its own idiosyncrasies when it comes to what is considered to be taboo language. For this reason these terms are some of the most difficult to translate from the source language into the target language in audiovisual translation. This study aims to report on how a group of university students dealt with this issue when given the task of subtitling clips from several films, both from English into Spanish as well as from Spanish into English. The participants pertained to the Degree in English Studies at the UNED (Universidad Nacional de Educación a Distancia) and were taking a course on English-Spanish translation. The researchers later analysed whether the end results displayed a faithful rendering of the original strength of meaning or if, on the contrary, they reflected any softening of intent and effect. The research also sought confirmation as to whether the students were more daring than the source text itself when subtitling into the foreign language.Publicación First insights into the combination of dubbing and subtitling as L2 Didactic Tools(Peter Lang, 2015) Talaván Zanón, Noa; Ávila Cabrera, José Javier; Gambier, Ives; Caimi, Annamaria; Mariotti, CristinaThe use of active subtitling as a resource in foreign language education has been gaining increasing interest in the last decade within the studies on Audiovisual Translation (AVT). Such a comprehensive task can be said to enhance integrated communicative activities and skills, mainly reading, listening, writing and speaking. Dubbing as a didactic resource is, nonetheless, an activity that has not received as much attention and its use in class is significantly less spread. This AVT mode explores all the elements of the soundtrack in the form of monologues, dialogue exchanges, and songs, and can enhance the same integrated skills mentioned for subtitling, but from a different perspective. This paper focuses on a quasi-experimental research on the use of the active combination of dubbing and reverse subtitling in order to improve both oral and written production activities, as well as general translation skills. To this end, two groups of students from formal and informal learning contexts have worked collaboratively online in the dubbing and reverse subtitling of four pre-selected clips taken from the same film. Thanks to the answers to oral and written pretests and post-tests, as well as to questionnaires completed by the students before and after the AVT practices, a series of quantitative and qualitative data were obtained and used to assess the potential benefits of this new didactic combination.Publicación An account of the subtitling of offensive and taboo language in Tarantino's screenplays(Granada: Servicio de Publicaciones de la Universidad, 2015) Ávila Cabrera, José JavierOffensive and taboo language presents a challenge for subtitlers, given the impact that it can have on an audience, particularly in its written form (Díaz Cintas 2001b). The present paper contains a descriptive analysis of the subtitling of offensive and taboo language, mainly from English into Spanish, from a translational, linguistic and technical point of view. Based on three of Quentin Tarantino’s films – Reservoir Dogs (1992), Pulp Fiction (1994) and Inglourious Basterds (2009) –, particular attention is paid to the way in which these terms and expressions were subtitled for the benefit of a Spanish audience. By using a multi-strategy design in which mostly quantitative and some qualitative data are combined, the main goal of the paper is to look into the way this type of language was subtitled in these films, thereby enabling other scholars to use this same methodology when undertaking research on similar projects, in the same or in different language combinations.Publicación Profanity and blasphemy in the subtitling of English into European Spanish: four case studies based on a selection of Tarantino's films(Universidad Autónoma de Barcelona, 2020-05-31) Ávila Cabrera, José JavierThe combination of profanity and blasphemy can be said to be one of the most delicate taboo categories to deal with on the screen. It is in the context of audiovisual translation (AVT) where professionals have to make challenging decisions when transferring these elements. Thus, should audiovisual translators be faithful to the source text or is it legitimate that they tone down the load of profanity and blasphemy? This paper describes the subtitling into European Spanish of a corpus composed of some of Tarantino’s films on the grounds of profane and blasphemous phrases which could provoke a strong reaction from the audience. Among the main goals of this paper are: scrutinising (1) if the religious phrases under analysis are transferred faithfully; and (2) whether or not cases of blasphemy in the target text have been encountered. In a nutshell, this study aims to explore the treatment of profanity and blasphemy in the subtitles produced for the Spanish audience.