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2024-09-01
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La intención de este trabajo consiste en analizar y considerar, desde un punto de vista antropológico, el proceso de constitución patrimonial desarrollado en torno al proceso de la floración de los árboles frutales en Cieza para convertirlo en una seña de identidad de la población, tomando como punto de partida el motor económico de la localidad como es la agricultura y en especial el cultivo del melocotón. En torno a este espectáculo natural se ha ido creando, principalmente desde el gobierno municipal, un completo programa de desarrollo local en todos los ámbitos, desde la agricultura, turismo, hostelería, patrimonio, comercio… que finalmente ha conseguido crear un sentimiento de identidad local en torno a este fenómeno. Analizaremos el progreso del desarrollo del proyecto patrimonial, enfocado al desarrollo local, desde sus pequeños inicios como germen turístico, pasando por la obtención del certificado de Identificación Geográfica Protegida para el melocotón de Cieza, hasta recoger el completo programa desarrollado desde el gobierno local en torno a este fenómeno y que ha conseguido poner en el mapa a la pequeña localidad murciana con la flor del melocotón como seña de identidad.
The intention of this paper is to analyze and consider, from an anthropological point of view, the process of heritage constitution developed around the flowering process of fruit trees in Cieza to turn it into a sign of identity of the population, taking as starting point the economic engine of the town such as agriculture and especially peach cultivation. Around this natural spectacle, a complete local development program has been created, mainly by the municipal government, in all areas, from agriculture, tourism, hospitality, heritage, commerce... which has finally managed to create a feeling of local identity. around this phenomenon. We will analyze the progress of the development of the heritage project focused on local development, from its small beginnings as a tourist seed, through obtaining the Protected Geographic Identification certificate for the Cieza peach, until collecting the complete program developed by the local government around this phenomenon and that has managed to put the small Murcia town on the map with the peach blossom as its hallmark.
The intention of this paper is to analyze and consider, from an anthropological point of view, the process of heritage constitution developed around the flowering process of fruit trees in Cieza to turn it into a sign of identity of the population, taking as starting point the economic engine of the town such as agriculture and especially peach cultivation. Around this natural spectacle, a complete local development program has been created, mainly by the municipal government, in all areas, from agriculture, tourism, hospitality, heritage, commerce... which has finally managed to create a feeling of local identity. around this phenomenon. We will analyze the progress of the development of the heritage project focused on local development, from its small beginnings as a tourist seed, through obtaining the Protected Geographic Identification certificate for the Cieza peach, until collecting the complete program developed by the local government around this phenomenon and that has managed to put the small Murcia town on the map with the peach blossom as its hallmark.
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Categorías UNESCO
Palabras clave
floración, patrimonio, turismo, desarrollo, melocotón, flowering, heritage, tourism, development, peach
Citación
Giménez Saorín, Ariana. Trabajo Fin de Máster: La floración de Cieza. Un estudio fenomenológico sobre el proceso institucionalizador. Universidad Nacional de Educación a Distancia (UNED) 2024
Centro
Facultad de Filosofía
Departamento
Antropología Social y Cultural